market seo audit derived

{
  "input": {
    "type": "http",
    "method": "GET",
    "queryParams": {
      "lang": "en",
      "website": "acmeplumbing.com",
      "industry": "local plumbing"
    }
  },
  "output": {
    "type": "json",
    "example": {
      "website": "acmeplumbing.com",
      "industry": "local plumbing",
      "disclaimer": "SEO improvements typically take 3-6 months to show measurable results. Google updates its algorithm frequently.",
      "quick_wins": [
        "Compress hero images to WebP",
        "Add missing title tags on service pages"
      ],
      "tools_to_use": [
        "Google Search Console (free)",
        "Screaming Frog for site crawls"
      ],
      "amazon_search": "The Art of SEO by Eric Enge",
      "priority_order": [
        "Fix Core Web Vitals on the homepage",
        "Add LocalBusiness schema"
      ],
      "review_categories": [
        {
          "issues": [
            {
              "fix": "Compress hero images to WebP and lazy-load below-the-fold images",
              "issue": "Large uncompressed hero images",
              "effort": "low",
              "impact": "high"
            }
          ],
          "category": "Core Web Vitals",
          "priority": "high"
        }
      ],
      "ai_overview_readiness": [
        "Add direct-answer sentences near the top of service pages"
      ],
      "content_review_signals": [
        "Author bylines with relevant credentials",
        "Last-updated dates on service pages"
      ],
      "schema_recommendations": [
        {
          "why": "Helps Google and AI systems surface accurate business info in local results",
          "type": "LocalBusiness",
          "pages": "Homepage and contact page"
        }
      ],
      "core_web_vitals_guidance": {
        "cls": "Cumulative Layout Shift is often caused by images or ads without reserved dimensions",
        "inp": "Interaction to Next Paint suffers from heavy third-party scripts like chat widgets",
        "lcp": "Largest Contentful Paint is usually driven by unoptimized hero images or render-blocking scripts",
        "how_to_measure": "Google PageSpeed Insights and Chrome UX Report"
      }
    }
  }
}